the key European site that is dating plumped for Smart AdServer to control every one of its web marketing promotions in France and European countries

Paris, – Smart AdServer, a player that is leading European countries in adserving and electronic marketing, announces that MEETIC, the best European dating agency, has opted for its marketing answer to deliver each of its display campaigns in Europe and optimise its campaign to recruit brand brand new people.

Created in 2002 because of the French born Marc Simoncini, MEETIC may be the leading European dating agency. Providing two different services – dating and matchmaking with Meetic and Meetic Affinity mainly – in 16 countries in europe (France, Belgium, Switzerland, Luxembourg, Italy, Spain, Austria, Sweden, Finland, Denmark, great britain, Germany, Portugal, Poland, Norway as well as the Netherlands) and Latin America, MEETIC comes in 13 languages. With 945,000 members, and following a buyout of this European tasks of their competitor Match.com (the usa team IAC and leader that is global final February, MEETIC is the benchmark for internet dating in European countries. It really is in specific compliment of a powerful online recruitment policy that MEETIC happens to be in a position to be market frontrunner, across European countries. From the energy of those total outcomes, MEETIC made a decision to carry on its expansion in European countries.

Being mindful of this, MEETIC ended up being looking for a well balanced, scalable and revolutionary technical solution, handled by a group of professionals, rendering it feasible, regarding the one hand, to control and harmonise each of its promotions to win new customers and improve consumer commitment in European countries, as well as on one other to analyse performance and quickly determine any return on the investment. After examining all leading technologies in the advertisement host market, MEETIC find the Smart AdServer advertiser solution, in specific for the advanced features and user friendliness that is real. Additionally, MEETIC’s specific major acquisition issues needed a personalised reaction. Smart AdServers capacity to develop customised functions with excessively high added value services of focusing on, reporting and monitoring had been consequently a determinant criterion for MEETIC.

Now boasting MEETIC among its new clients, Smart AdServer has strengthened its position as a standard player into the French and European areas. “We are delighted to announce the signing of the pan-European contract with one of many biggest advertisers in European countries. This agreement fits completely with this worldwide development strategy, and bears witness into the undeniable competitive benefits and readiness of Smart AdServer“, claims Cyrille Geffray, the Managing Director of Smart AdServer. “This signing is a good sign not merely for all of us but the market that is entire. The largest players, advertisers, news agencies and marketing homes are now willing to imagine an alternate to old-fashioned adserving solutions. They have been looking for more partners that are innovative to guide their jobs. Within an environment that is increasingly competitive that your web marketing market is dominated by three key players, Smart AdServer’s liberty from some of these leaders can also be reassuring.”

Among its consumers are big news agencies such as for example Zed electronic, Starcom, Mindshare, Mediacom, Mediaedge:cia, Universal McCann, … because well as being a big quantity of websites and organizations, including PIXmania, Reed Business, Axel Springer Hungary & Poland, broadcast Canada, MSD worldwide, Wolters Kluwer, Los Angeles Vanguardia, Canal+, Curse Gaming, Amiado…

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